One helm, several channels.
Each additional channel means a catalog to keep up to date, prices to match and stock to monitor. Very quickly, you end up re-entering the same product page three times, with stock that says yes on a marketplace and no on the store.
We set up multi-channel management: a single back office for all your sales channels, catalogs scoped per channel, price and promotion rules specific to each channel, and stock that stays consistent everywhere you sell.
Adding channels doesn't make you sell more: it's the consistency between them that makes you sell better. Each channel sells what you actually have, at the price you actually decided.
The telltale signs
Without synchronization, each channel lives its own life
Multi-channel becomes a problem when the channels share neither the same truth about stock, nor the same rule on prices. Here's what we spot before setting up centralized management.
Stock that drifts between channels
Sold on Amazon, the product is still online on the store. The customer orders, you have nothing left in stock, and you're the one who cancels.
Product pages re-entered channel by channel
Same product, three versions: the store's, the marketplace's, the point of sale's. Each evolves separately, and no one knows which is the right one.
Prices impossible to track
A promotion on one channel, a discount on another, a starting price that changed six months ago. If you no longer know which price applies where and since when, it means the policy is no longer managed.
A new channel that doubles the work
Each added channel multiplies exports, imports and manual checks. The more channels you add, the more time your team spends copy-pasting instead of selling.
Multi-channel management
A single control point for all your channels
We don't multiply tools, we centralize management. Four rules, applied to all your sales channels.
One back office for all channels
Everything is managed in the same place
Catalog, prices, promotions, stock: you manage all your sales channels from a single back office, without opening five tabs or juggling exports.
Catalogs scoped per channel
Each channel only sells what you decide
You choose which products are available on which channel. A brand isn't sold on a marketplace? It's not an oversight, it's a deliberate scoping, applied and monitored.
Prices and promotions specific to each channel
Each channel applies its rule
Starting price, margins, promotions: each channel has its rules, and each rule is applied automatically. You decide the policy, the channels apply it.
Stock synchronized everywhere you sell
No more overselling, no more hard stockouts
As soon as a unit leaves on one channel, the stock updates on all the others. You no longer sell the same unit twice, and you no longer leave one channel in a hard stockout while another still sells it.
Frequently asked questions
What clients ask us about multi-channel
The questions that come up before connecting the first channels, and our answers.
